The two strongest leaders in music distribution – Apple and Spotify – overthrew the competition by completely disrupting established business models and redefining music as a product. Apple first turned the industry on its head with iTunes, then Spotify followed suit with music streaming.
The industry is facing another disruption, fueled by heightened health concerns and the demand for music that addresses needs beyond entertainment in rapidly growing areas like focus and wellbeing.
Who will take lead in the converging markets of music, technology and wellness? Find the answer to that question and read or listen today HERE on Forbes.com.